show me some skin

So beginith the rant.

MTV...

Seriously, that could be the entire content of this rant. Those three letters. MTV. The other day I found myself watching a jersey shore marathon... With my roommate...(cause, its was just three dudes watching. nothing wrong with that bro. don't judge) I am the kind of person who tries not to judge a book by its cover. I try not to be one of those close minded people who see something they are not into and assume it is garbage. I also am not one of those people who will never try and experience new  things outside of their comfort zone. So, as much as I hate reality TV, and as much as every aspect of the show jersey shore causes a bile reaction in my throat. I watched it. I even laughed a little bit at it. 

The show is basically a bunch of grown children, having arguments over who took whose toy or touched whose cookie.... Like a roided out kindergarten class. If this show is watched by teen or children and they hope and aspire to be like the cast, then this show could cause more damage to a generation then lead paint. But smashing the jersey shore is not the focus of my rant. The show is a retard, and we all know it. No the focus of this rant is about the commercials that were shown during the breaks of this marathon. 

These are the common repeats of advertising:

-Skins, a new show on MTV (more on this later)

-anti stretch-mark cream

-the new season of 16 and pregnant

-college in your pajamas 

What is the demographic here? 

College aged, teens, with stretch marks, who take classes at home. Wait. Knocked up teens. That is the demographic. Really? Wow... (more on this later)

It dawned on me. MTV is a cancer on today's youth. I'm not saying this because I'm old. I used to watch MTV. It had music, Beavis and Butthead, Jackass, and Ren and Stimpy. You also had Matt Pinfield mumbling to rockstars who performed live on his show... (did I just date myself) Heck I still remember having a crush on Kennedy (what can I say chicks with glasses are hot). Moral of the story is at that time MTV was geared to a college aged demographic. 17 to 25 year old group of people. Today it appears that the target market is more in the 13 to 16 year old demographic. Which wouldn't bother me if the programming reflected anything of merit. But no it is still the same idea as it was when I was in high school. Naked pretty people doing stuff that would make their parents cry. Back in the day it was all 20 somethings making poor choices. Stupid, yes, but they were adults and even with their low IQ's they were doing the dumb stuff at an age when it is legal. Today, MTV seems to promote preteens and teens doing the same stupid stuff only at a younger age. So, instead of naked pretty college people, you have naked children... Let that sink in for just one second... naked children? seriously? 

I will now bring back up the new show skins... I have no idea what this show is about. The commercials for the show had two threads. First, was a bunch of, what appeared to be, 14 to 16 year old kids at a house party spraying liquor and whipped cream all over each other while drunk and rubbing around (in slow motion, you know for effect). Second is a flash back scene played in reverse where a young lady (again appears to be barely 16) is white chick wasted tripping over trashcans at the beginning of the clip but by the end you see that when she left the house she told her mom she was off to study... The hell people? Who is this show written for? As an adult there is no way I should want to watch this... They made this movie once called KIDS. It showed the dark side of teens and the crap that happens. But, it also showed the consequences for those actions, kids died. This show is not written to shock people into paying attention to a lost youth of a generation. To me this show just appears to show the youth of America that its cool to do this crap...

So, please help me. Tell me who this show is written for. If you are an adult, you should be creeped out by watching naked teens rub on each other... It would be like finding you little brother or sister making out, and instead of stopping them.. Just you know watching.... So, it can't be written for the college age demographic. Is it written for kids? Do you want a group of teens and preteens watching naked teens make out, get faced drunk, and do drugs? I lost all respect for MTV a long time ago, but damn MTV you are F'd up... Seriously, to shock me with your depravity is actually impressive... Your advertising during the day is geared toward knocked up teens, who got that way making choices your shows promote and say are cool... You are like a perpetual motion machine of awful.  MTV, you stopped being edgy, a long time ago, you're now the 30 something guy at the high school party in your letter jacket. You stopped being about college aged people doing off the wall stuff to get attention and wandered into the dark side of things, kids dude, kids... If MTV was your neighbor, in most states it would have to come to your house and inform you that it was living there and put a sign in its yard...

Thus endith the rant.